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Products for grant HB-251153-17

Race and the Art of Tourist Promotion in Bahia, Brazil: Crafting an Urban Landscape, 1900-1964
Anadelia Romo, Texas State University - San Marcos

Grant details:

Selling Black Brazil: Race, Nation, and Visual Culture in Salvador, Bahia (Book)
Title: Selling Black Brazil: Race, Nation, and Visual Culture in Salvador, Bahia
Author: Anadelia Romo
Abstract: In the early twentieth century, Brazil shifted from a nation intent on whitening its population to one billing itself as a racial democracy. Anadelia Romo shows that this shift centered in Salvador, Bahia, where throughout the 1950s, modernist artists and intellectuals forged critical alliances with Afro-Brazilian religious communities of Candomblé to promote their culture and their city. These efforts combined with a growing promotion of tourism to transform what had been one of the busiest slaving depots in the Americas into a popular tourist enclave celebrated for its rich Afro-Brazilian culture. Vibrant illustrations and texts by the likes of Jorge Amado, Pierre Verger, and others contributed to a distinctive iconography of the city, with Afro-Bahians at its center. But these optimistic visions of inclusion, Romo reveals, concealed deep racial inequalities. Illustrating how these visual archetypes laid the foundation for Salvador’s modern racial landscape, this book unveils the ways ethnic and racial populations have been both included and excluded not only in Brazil but in Latin America as a whole.
Year: 2022
Primary URL:
Primary URL Description: UT Press Catalog
Access Model: purchase
Publisher: University of Texas Press
Type: Single author monograph
ISBN: 978-1-4773-241
Copy sent to NEH?: No