Farmworker Movement Digital Photo Archive, Multimedia Website, and On-Demand Exhibition

FAIN: PW-277345-21

California State University, Northridge, University Corporation (Northridge, CA 91330-8316)
Jose Luis Benavides (Project Director: July 2020 to present)

The processing and partial digitization of 22,000 35mm negatives, slides, contact sheets, and prints, along with 20 oral histories that document the farmworker movement in the 1960s and early 1970s.

The Farmworker Movement Collection of the Tom & Ethel Bradley Center contains 22,000 negatives, slides, and prints by American photographers John Kouns (1929–2019) and Emmon Clarke (1931–) taken during the 1960s and 1970s. The movement forged a broad coalition that pushed the country toward a more perfect union. The proposed project will create a digital database of this collection to digitally preserve the images and enable educational online access through the university’s Oviatt Library Digital Collections website. The digital archive will include 6,600 images 30% of the Center’s holdings). Dissemination activities include the creation of a multimedia website that uses this newly created digital photographic archive, 20 oral histories of farmworker participants that are part of the Center’s collection, and other publicly available digital resources, and the creation of a Do-It-Yourself educational exhibition for schools, community centers, and union groups using these photographs.

Associated Products

Digital Stewardship and the Farmworker Movement: Preserving the Kouns and Clarke Archives at CSU Northridge (Public Lecture or Presentation)
Title: Digital Stewardship and the Farmworker Movement: Preserving the Kouns and Clarke Archives at CSU Northridge
Abstract: As part of the Fourth Annual Jess Nieto Memorial Conference, last March 31, on César Chávez Day, Dr. José Luis Benavides, director of the Bradley Center presented the talk titled, “Digital Stewardship and the Farmworker Movement: Preserving the Kouns and Clarke Archives at CSU Northridge,” moderated by Dr. Oliver Rosales, professor of History at Bakersfield College.
Author: José Luis Benavides
Date: 03/31/2022
Location: Bakersfield College
Primary URL: https://youtu.be/SGGxt1VrmCU
Primary URL Description: the Annual Jess Nieto Memorial Conference Session 5 Digital Stewardship and the Farmworker Movement: Preserving the Kouns and Clarke Archives at CSU Northridge Dr. José Luis Benavides, Professor of Journalism and Director of the Tom & Ethel Bradley Center at CSU Northridge Moderated by Dr. Oliver Rosales, Professor of History at BC
Secondary URL: https://www.youtube.com/channel/UCnPBhAB-bRKm1jN0cHdYqrA
Secondary URL Description: Bakersfield College Social Justice Institute YouTube Channel.

Farmworker Movement Collection (beta site) (Database/Archive/Digital Edition)
Title: Farmworker Movement Collection (beta site)
Author: CSUN Tom and Ethel Bradley Center
Abstract: Images on the Farmworker Movement by American photographers Emmon Clarke and John Kouns. All images include bilingual metadata.
Year: 2022
Primary URL: https://cdm17169.contentdm.oclc.org/digital/collection/FMC/
Primary URL Description: Images on the Farmworker Movement by American photographers Emmon Clarke and John Kouns. All images include bilingual metadata. The site to introduce this collection is still under construction, but users can browse the images we are uploading.
Secondary URL: https://cdm17169.contentdm.oclc.org/digital/collection/FMC/search
Secondary URL Description: Browse the images on the Farmworker Movement Collection by American photographers Emmon Clarke and John Kouns. All images include bilingual metadata.
Access Model: Open

Emmon Clarke speaks about his work (Film/TV/Video Broadcast or Recording)
Title: Emmon Clarke speaks about his work
Writer: Kent Kirkton
Director: Kent Kirkton
Producer: Tom and Ethel Bradley Center
Abstract: Photographer Emmon Clarke speaks about his work as a staff photographer for El Malcriado, the unofficial publication of the farmworkers. He talks about how he arrived in Delano in 1966 and was inspired by the struggle of farmworkers and wanted to document it.
Year: 2022
Primary URL: https://youtu.be/9ptXTkrOfjs
Primary URL Description: Photographer Emmon Clarke speaks about his work as a staff photographer for El Malcriado, the unofficial publication of the farmworkers. He talks about how he arrived in Delano in 1966 and was inspired by the struggle of farmworkers and wanted to document it. The interview was conducted in 1995. (4:29 minutes)
Secondary URL: https://www.youtube.com/playlist?list=PLK5L1RQvapAWcpl2FR3OucDVjahg-wVAp
Secondary URL Description: Farmworker Movement Collection. Photographs, interviews, and oral histories on the Farmworker Movement as part of CSUN Tom and Ethel Bradley Center's Farmworker Movement Collection, with support by the National Endowment for the Humanities.
Access Model: Open
Format: Video
Format: Digital File
Format: Web

John Kouns speaks about his work (Film/TV/Video Broadcast or Recording)
Title: John Kouns speaks about his work
Writer: Kent Kirkton
Director: Kent Kirkton
Producer: Tom and Ethel Bradley Center
Abstract: Photographer John Kouns speaks about his work in this short interview. talks about photography as a "passport" to witness and capture important historical events—the Civil Rights struggle in the South and the Farmworker Movement in California. (6:19 minutes)
Year: 2022
Primary URL: https://youtu.be/f8fWZp0S6zY
Primary URL Description: Photographer John Kouns speaks about his work in this short interview. talks about photography as a "passport" to witness and capture important historical events—the Civil Rights struggle in the South and the Farmworker Movement in California. (6:19 minutes)
Secondary URL: https://www.youtube.com/playlist?list=PLK5L1RQvapAWcpl2FR3OucDVjahg-wVAp
Secondary URL Description: Photographs, interviews, and oral histories on the Farmworker Movement as part of CSUN Tom and Ethel Bradley Center's Farmworker Movement Collection, with support by the National Endowment for the Humanities.
Access Model: Open
Format: Video
Format: Digital File
Format: Web

Dolores Huerta Interview, CSUN, 1995 (Film/TV/Video Broadcast or Recording)
Title: Dolores Huerta Interview, CSUN, 1995
Writer: Rick Marks
Director: Kent Kirkton
Director: Rick Marks
Producer: Tom and Ethel Bradley Center
Abstract: Journalism Professor Rick Marks interviewed Dolores Huerta in 1995 when she came to speak at CSUN, as part of the California Farm Workers Oral History Project. The project was sponsored by the CSUN Provost's Committee on Chicano/Labor History, the School of Humanities, the Urban Archives, and the Center for Photojournalism and Visual History (now the Tom & Ethel Bradley Center). Music and editing by Brandon Lien. Thumbnail photo by Emmon Clarke.
Year: 2022
Primary URL: https://youtu.be/WZ35FJ27M-A
Primary URL Description: Journalism Professor Rick Marks interviewed Dolores Huerta in 1995 when she came to speak at CSUN, as part of the California Farm Workers Oral History Project. The project was sponsored by the CSUN Provost's Committee on Chicano/Labor History, the School of Humanities, the Urban Archives, and the Center for Photojournalism and Visual History (now the Tom & Ethel Bradley Center). Music and editing by Brandon Lien. Thumbnail photo by Emmon Clarke (38:46 minutes).
Secondary URL: https://www.youtube.com/playlist?list=PLK5L1RQvapAWcpl2FR3OucDVjahg-wVAp
Secondary URL Description: Photographs, interviews, and oral histories on the Farmworker Movement as part of CSUN Tom and Ethel Bradley Center's Farmworker Movement Collection, with support by the National Endowment for the Humanities.
Access Model: Open
Format: Video
Format: Digital File
Format: Web

Eliseo Medina on why he joined the grape strike (Film/TV/Video Broadcast or Recording)
Title: Eliseo Medina on why he joined the grape strike
Writer: José Luis Benavides
Director: Kent Kirkton
Director: José Luis Benavides
Producer: Tom and Ethel Bradley Center
Abstract: Eliseo Medina tells the story of attending the union meeting on Sept. 16, 1965, when workers of the National Farm Worker Association decided to join the grape strike that Filipino workers started on Sept. 8. Medina, then a 19-year-old farmworker from Delano, tells about the excitement of that meeting as he listened first to Gilbert Padilla and César Chávez, and how César Chávez's speech convinced him to join the strike. (4:35 minutes) Oral history interview conducted on May 17, 2022, by Kent Kirkton and José Luis Benavides. Sound and video: Brandon Lien. Thumbnail photo of Eliseo Medina by Emmon Clarke.
Year: 2022
Primary URL: https://youtu.be/DYIDi_Ot3Io
Primary URL Description: Eliseo Medina tells the story of attending the union meeting on Sept. 16, 1965, when workers of the National Farm Worker Association decided to join the grape strike that Filipino workers started on Sept. 8. Medina, then a 19-year-old farmworker from Delano, tells about the excitement of that meeting as he listened first to Gilbert Padilla and César Chávez, and how César Chávez's speech convinced him to join the strike. (4:35 minutes) Oral history interview conducted on May 17, 2022, by Kent Kirkton and José Luis Benavides. Sound and video: Brandon Lien. Thumbnail photo of Eliseo Medina by Emmon Clarke.
Secondary URL: https://www.youtube.com/playlist?list=PLK5L1RQvapAWcpl2FR3OucDVjahg-wVAp
Secondary URL Description: Photographs, interviews, and oral histories on the Farmworker Movement as part of CSUN Tom and Ethel Bradley Center's Farmworker Movement Collection, with support by the National Endowment for the Humanities.
Format: Video
Format: Digital File
Format: Web

Liberated: Newsletter from the Tom and Ethel Bradley Center (Blog Post)
Title: Liberated: Newsletter from the Tom and Ethel Bradley Center
Author: Joseph Silva
Author: Marta Valier
Author: Guillermo Márquez
Author: Keith Rice
Author: José Luis Benavides
Author: Gillian Morán-Pérez
Abstract: Liberated is a publication by the Tom & Ethel Bradley Center, CSUN. The Bradley Center has a collection of more than one million images and oral histories representing diverse communities. The archive contains one of the largest collections of African American photographers west of the Mississippi and the most extensive collection in Southern California. Our collections are housed digitally and in the University Library on the campus of California State University, Northridge. LIBERATED is one of the multiple platforms we use to disseminate our visual and aural history.
Date: 05/14/2021
Primary URL: https://bradleycenterliberated.substack.com/
Primary URL Description: The monthly newsletter, Liberated, informs friends, supporters, students, scholars, and the public in general about the activities of the Bradley Center. Also, we regularly showcase images from the photographic collections that the Center holds. We regularly include featured images and videos of the Farmworker Movement Collection, the Richard Cross Collection, and the African American Photographers' Collection, all projects supported by the National Endowment of the Humanities.

Julio and Fina Hernández and the founding of the NFWA (Film/TV/Video Broadcast or Recording)
Title: Julio and Fina Hernández and the founding of the NFWA
Writer: José Luis Benavides
Director: Kent Kirkton
Director: José Luis Benavides
Producer: Tom and Ethel Bradley Center
Abstract: Eliseo Medina and Kent Kirkton talked about Julio and Fina Hernández. Fina and Julio were founding members of the National Farm Workers Association (NFWA) in 1962, and later co-founders of the United Farmworkers (UFW). Julio Hernández served on the executive board of the UFW. He was president of the Farm Workers Credit Union and vice-president of the UFW. Julio also was assigned to organize the grape boycott in Cleveland, Ohio, where he went with his family. (5:09)
Year: 2022
Primary URL: https://youtu.be/dbdjgOJLT1c
Primary URL Description: Eliseo Medina and Kent Kirkton talked about Julio and Fina Hernández. Fina and Julio were founding members of the National Farm Workers Association (NFWA) in 1962, and later co-founders of the United Farmworkers (UFW). Julio Hernández served on the executive board of the UFW. He was president of the Farm Workers Credit Union and vice-president of the UFW. Julio also was assigned to organize the grape boycott in Cleveland, Ohio, where he went with his family. Oral history interview conducted on May 17, 2022, by Kent Kirkton and José Luis Benavides Sound and video: Brandon Lien Thumbnail photo of Julio and his son Johnny by John Kouns. Foto of Fina Hernández by Emmon Clarke. Additional footage of Mr. Julio Hernández is part of our archived historical videos, 1995.
Access Model: Open
Format: Video
Format: Digital File
Format: Web

Dolores Huerta Speech at CSUN 1995 (Film/TV/Video Broadcast or Recording)
Title: Dolores Huerta Speech at CSUN 1995
Writer: Kent Kirkton
Director: Kent Kirkton
Director: Jorge García
Producer: Tom and Ethel Bradley Center
Abstract: Dolores Huerta came to speak at CSUN in 1995, as part of the California Farm Workers Oral History Project. The project was sponsored by the CSUN Provost's Committee on Chicano/Labor History, the School of Humanities, the Urban Archives, and the Center for Photojournalism and Visual History (now the Tom & Ethel Bradley Center). Music and editing by Brandon Lien. Thumbnail photo by Emmon Clarke © Tom and Ethel Bradley Center. (29:10)
Year: 2022
Primary URL: https://youtu.be/QeXB4xFHz5U
Primary URL Description: Dolores Huerta came to speak at CSUN in 1995, as part of the California Farm Workers Oral History Project. The project was sponsored by the CSUN Provost's Committee on Chicano/Labor History, the School of Humanities, the Urban Archives, and the Center for Photojournalism and Visual History (now the Tom & Ethel Bradley Center). Music and editing by Brandon Lien. Thumbnail photo by Emmon Clarke © Tom and Ethel Bradley Center. (29:10)
Access Model: Open
Format: Video
Format: Digital File
Format: Web

Hope and Dignity for Farmworkers: Photo Exhibition (Film/TV/Video Broadcast or Recording)
Title: Hope and Dignity for Farmworkers: Photo Exhibition
Writer: José Luis Benavides
Director: José Luis Benavides
Director: Kent Kirkton
Director: Joseph Silva
Director: John Kouns
Director: Emmon Clarke
Producer: Tom and Ethel Bradley Center
Abstract: Video with the images for the exhibition "Hope and Dignity for Farmworkers," The Soraya Art Gallery, CSUN. The photo exhibition “Hope and Dignity for Farmworkers” attempts to capture the duality of the struggle faced by farmworkers: hope for a better economic future for themselves and their families by creating a strong union, and dignity in their quest for being recognized as human beings and citizens. A union and civil rights struggle, as described by César Chávez during his speech of May 1968 in New York—only a month after Dr. Martin Luther King Jr.’s assassination in Memphis, where he supported sanitation workers who marched with signs that said, “I Am a Man.” The exhibition focuses on the early years of the farmworkers’ struggle, marked by the grape strike, the boycott, the first march/pilgrimage from Delano to Sacramento, the early efforts to organize workers in Texas, and César Chávez’s fasting calling for nonviolence and sacrifice. It highlights portraits of some of the founders that came from the National Farm Workers Association (NFWA, 1962) and the Agricultural Workers Organizing Committee (AWOC, 1960). Both organizations merged in the fall of 1966 into the United Farm Workers Organizing Committee (UFWOC) and became the United Farm Workers of America (UFW, 1972) we all know today. Photographer Emmon Clarke (1933) served seven months as a photographer for the union newspaper, El Malcriado, starting in October 1966. John Kouns (1929-2019) documented the Civil Rights struggle in the South and the Farmworker Movement. Curators: Dr. Kent Kirkton and Joseph Silva. © CSUN Tom and Ethel Bradley Center. (2:36)
Year: 2022
Primary URL: https://youtu.be/qh6PgdxqhKM
Primary URL Description: Video with the images for the exhibition "Hope and Dignity for Farmworkers," The Soraya Art Gallery, CSUN. The photo exhibition “Hope and Dignity for Farmworkers” attempts to capture the duality of the struggle faced by farmworkers: hope for a better economic future for themselves and their families by creating a strong union, and dignity in their quest for being recognized as human beings and citizens. A union and civil rights struggle, as described by César Chávez during his speech of May 1968 in New York—only a month after Dr. Martin Luther King Jr.’s assassination in Memphis, where he supported sanitation workers who marched with signs that said, “I Am a Man.” (2:36)
Access Model: Open
Format: Video
Format: Digital File
Format: Web

Luis Valdez: Teatro Campesino and Tortillería La Azteca (Film/TV/Video Broadcast or Recording)
Title: Luis Valdez: Teatro Campesino and Tortillería La Azteca
Writer: Marta Valier
Director: Marta Valier
Director: José Luis Benavides
Producer: Tom and Ethel Bradley Center
Abstract: Luis Valdez talks about Emmon Clarke's photographs at the Bradley Center showing El Teatro Campesino performers in front of Tortillería La Azteca in Delano. These photos were taken in the early fall, of 1966, after the DiGiorgio campaign in Delano, Lamont, and Borrego Springs. The performers are standing in front of Teatro Campesino's first storefront headquarters, located on the corner of Seventh and Ellington in Delano's westside. César Chávez agreed to let the performers have a separate office as they were also active in the farmworker movement. Beto Reyes, Eduardo "El Pirata" Del Rio, Roberto Román, Bob Fischer, Luis Valdez, Roy Valdez (no relation to Luis), Agustín Lira, and Felipe Cantú appeared in the photos. They were all founders of El Teatro Campesino in Delano. Daniel Valdez, brother of Luis Valdez, is not in these pictures. (3:19) Interview by Marta Valier and José Luis Benavides Editing: Marta Valier Farmworker Movement Collection. Photos by Emmon Clarke. © Tom and Ethel Bradley Center
Year: 2023
Primary URL: https://youtu.be/Vu_dj7cWbxk
Primary URL Description: Luis Valdez talks about Emmon Clarke's photographs at the Bradley Center showing El Teatro Campesino performers in front of Tortillería La Azteca in Delano. These photos were taken in the early fall, of 1966, after the DiGiorgio campaign in Delano, Lamont, and Borrego Springs. The performers are standing in front of Teatro Campesino's first storefront headquarters, located on the corner of Seventh and Ellington in Delano's westside. César Chávez agreed to let the performers have a separate office as they were also active in the farmworker movement. Beto Reyes, Eduardo "El Pirata" Del Rio, Roberto Román, Bob Fischer, Luis Valdez, Roy Valdez (no relation to Luis), Agustín Lira, and Felipe Cantú appeared in the photos. They were all founders of El Teatro Campesino in Delano. Daniel Valdez, brother of Luis Valdez, is not in these pictures. (3:19) Interview by Marta Valier and José Luis Benavides Editing: Marta Valier Farmworker Movement Collection. Photos by Emmon Clarke. © Tom and Ethel
Access Model: Open
Format: Video
Format: Digital File
Format: Web

Luis Valdez on Perelli Menudo at Berkeley (Film/TV/Video Broadcast or Recording)
Title: Luis Valdez on Perelli Menudo at Berkeley
Writer: Marta Valier
Director: Marta Valier
Director: José Luis Benavides
Producer: Tom and Ethel Bradley Center
Abstract: In early 1967, El Teatro Campesino points performed at Berkely some of the early "actos," including the 1966 Perilli Minetti (Menudo) Acto. It depicts the farmworkers' struggle against one of the main Delano growers, Fred Perelli-Minetti. Photographer Emmon Clarke documented this performance and published some of these photos in El Malcriado. The involvement of the American consumer in the boycott was one of the key weapons in the farmworkers' non-violent struggle. "To many of you, these actos may seem to be satire," said Luis Valdez to the audience that night at Berkeley, "but, in the eyes of the farm workers these are the realities." (3:12) Interview by Marta Valier and José Luis Benavides Editing: Marta Valier Farmworker Movement Collection. Photos by Emmon Clarke. © Tom and Ethel Bradley Center
Year: 2023
Primary URL: https://youtu.be/mBIpxTUM5Ww
Primary URL Description: In early 1967, El Teatro Campesino points performed at Berkely some of the early "actos," including the 1966 Perilli Minetti (Menudo) Acto. It depicts the farmworkers' struggle against one of the main Delano growers, Fred Perelli-Minetti. Photographer Emmon Clarke documented this performance and published some of these photos in El Malcriado. The involvement of the American consumer in the boycott was one of the key weapons in the farmworkers' non-violent struggle. "To many of you, these actos may seem to be satire," said Luis Valdez to the audience that night at Berkeley, "but, in the eyes of the farm workers these are the realities." (3:12) Interview by Marta Valier and José Luis Benavides Editing: Marta Valier Farmworker Movement Collection. Photos by Emmon Clarke. © Tom and Ethel Bradley Center
Access Model: Open
Format: Video
Format: Digital File
Format: Web

Luis Valdez: Performing "Papelacción" at Union Meeting (Film/TV/Video Broadcast or Recording)
Title: Luis Valdez: Performing "Papelacción" at Union Meeting
Writer: Marta Valier
Director: Marta Valier
Director: José Luis Benavides
Producer: Tom and Ethel Bradley Center
Abstract: Luis Valdez talks about an early performance of the 1965 Acto: "Papelacción" (Paperaction) during a Friday union meeting in Delano. César Chávez and Rev. Jim Drake are seated at the front enjoying the performance. Santos Díaz, a member of Teatro who didn't stay long, shares the tiny performance space with Felipe Cantú, Agustín Lira, Gilbert Rubio, and Luis Valdez. Díaz and Cantú collaborated in the creation of the song "Llegando a los Files." (3:35) Interview: Marta Valier and José Luis Benavides Editor: Marta Valier Farmworker Movement Collection. Photos by John Kouns. © Tom and Ethel Bradley Center
Year: 2023
Primary URL: https://youtu.be/jmqYmpKpftM
Primary URL Description: Luis Valdez talks about an early performance of the 1965 Acto: "Papelacción" (Paperaction) during a Friday union meeting in Delano. César Chávez and Rev. Jim Drake are seated at the front enjoying the performance. Santos Díaz, a member of Teatro who didn't stay long, shares the tiny performance space with Felipe Cantú, Agustín Lira, Gilbert Rubio, and Luis Valdez. Díaz and Cantú collaborated in the creation of the song "Llegando a los Files." Interview: Marta Valier and José Luis Benavides Editor: Marta Valier Farmworker Movement Collection. Photos by John Kouns. © Tom and Ethel Bradley Center
Format: Video
Format: Digital File
Format: Web

Luis Valdez on Performing Governor Brown (Film/TV/Video Broadcast or Recording)
Title: Luis Valdez on Performing Governor Brown
Writer: Marta Valier
Director: Marta Valier
Director: José Luis Benavides
Producer: Tom and Ethel Bradley Center
Abstract: On the march to Sacramento, Teatro Campesino performed the Acto: Governor Brown (1966), who refused to meet the marchers in Sacramento and decided to spend the weekend instead at Frank Sinatra's home in Palm Springs. Luis Valdez tells the story of this Acto, performed here by Agustín Lira (Governor Brown), Beto Reyes (Delano Rekord), Felipe Cantú (Bank of Amerika), Errol Franklin (Zaninovich), and Luis Valdez (Di Gorgio Fruit Corp.). (4:04) Interview: Marta Valier and José Luis Benavides Editing: Marta Valier Farmworker Movement Collection. Photos by John Kouns. © Tom and Ethel Bradley Center
Year: 2023
Primary URL: https://youtu.be/Pto4hfDP45g
Primary URL Description: On the march to Sacramento, Teatro Campesino performed the Acto: Governor Brown (1966), who refused to meet the marchers in Sacramento and decided to spend the weekend instead at Frank Sinatra's home in Palm Springs. Luis Valdez tells the story of this Acto, performed here by Agustín Lira (Governor Brown), Beto Reyes (Delano Rekord), Felipe Cantú (Bank of Amerika), Errol Franklin (Zaninovich), and Luis Valdez (Di Gorgio Fruit Corp.). (4:04) Interview: Marta Valier and José Luis Benavides Editing: Marta Valier Farmworker Movement Collection. Photos by John Kouns. © Tom and Ethel Bradley Center
Access Model: Open
Format: Video
Format: Digital File
Format: Web

Luis Valdez: Las dos caras de Patroncito (Film/TV/Video Broadcast or Recording)
Title: Luis Valdez: Las dos caras de Patroncito
Writer: Marta Valier
Director: Marta Valier
Director: José Luis Benavides
Producer: Tom and Ethel Bradley Center
Abstract: In Berkeley, Teatro Campesino performed the Acto: Las dos caras de Patroncito [The Two Sides of Little-Boss] (1965). Luis Valdez is playing the Patroncito, Roy Valdez the police officer, and Agustín Lira the farmworker and strikebreaker. The act shows a farmworker swapping roles with his employer. The boss is wearing a pig mask. He is complaining about all of the responsibilities of his wealthy life and he suggests switching places with his employee. The farmworker agrees, enjoys his new powers, and exploits his boss. When the boss wants to get back his status, the farmworker refuses. Desperate, the boss calls other farmworkers for help and ends up calling for a strike. (2:02) Interview: Marta Valier and José Luis Benavides Editing: Marta Valier Farmworker Movement Collection. Photos by Emmon Clarke. © Tom and Ethel Bradley Center
Year: 2023
Primary URL: https://youtu.be/KokpY3sYyrs
Primary URL Description: In Berkeley, Teatro Campesino performed the Acto: Las dos caras de Patroncito [The Two Sides of Little-Boss] (1965). Luis Valdez is playing the Patroncito, Roy Valdez the police officer, and Agustín Lira the farmworker and strikebreaker. The act shows a farmworker swapping roles with his employer. The boss is wearing a pig mask. He is complaining about all of the responsibilities of his wealthy life and he suggests switching places with his employee. The farmworker agrees, enjoys his new powers, and exploits his boss. When the boss wants to get back his status, the farmworker refuses. Desperate, the boss calls other farmworkers for help and ends up calling for a strike. (2:02) Interview: Marta Valier and José Luis Benavides Editing: Marta Valier Farmworker Movement Collection. Photos by Emmon Clarke. © Tom and Ethel Bradley Center
Access Model: Open
Format: Video
Format: Digital File
Format: Web

Luis Valdez: Doña Sotaca (Film/TV/Video Broadcast or Recording)
Title: Luis Valdez: Doña Sotaca
Writer: Marta Valier
Director: Marta Valier
Director: José Luis Benavides
Producer: Tom and Ethel Bradley Center
Abstract: Luis Valdez talks about an early performance of an unwritten Acto with Clarisse Luna performing the role of Doña Sotaca, Felipe Cantú playing her husband, Don Sotaco, Danny Valdez playing Sotaco Jr., Doug Rippey playing La Jura, Agustín Lira playing Vecino, and Luis Valdez playing UFWOC. (1:35) Interview: Marta Valier and José Luis Benavides Editor: Marta Valier Farmworker Movement Collection. Photos by John Kouns. © Tom and Ethel Bradley Center
Year: 2023
Primary URL: https://youtu.be/FhO5YZ8uQ28
Primary URL Description: Luis Valdez talks about an early performance of an unwritten Acto with Clarisse Luna performing the role of Doña Sotaca, Felipe Cantú playing her husband, Don Sotaco, Danny Valdez playing Sotaco Jr., Doug Rippey playing La Jura, Agustín Lira playing Vecino, and Luis Valdez playing UFWOC. (1:35) Interview: Marta Valier and José Luis Benavides Editor: Marta Valier Farmworker Movement Collection. Photos by John Kouns. © Tom and Ethel Bradley Center
Access Model: Open
Format: Video
Format: Digital File
Format: Web

Luis Valdez talks about winter picketing (Film/TV/Video Broadcast or Recording)
Title: Luis Valdez talks about winter picketing
Writer: Marta Valier
Director: Marta Valier
Director: José Luis Benavides
Producer: Tom and Ethel Bradley Center
Abstract: Luis Valdez talks about his experience during the winter picket season with the National Farm Workers Association. Valdez talks about the conflicting demands of farmworkers, who wanted to support the strike yet they had to find ways of earning a living. (1:42) Interview by Marta Valier and José Luis Benavides Editor: Marta Valier Farmworker Movement Collection. Photos by John Kouns. © Tom and Ethel Bradley Center
Year: 2023
Primary URL: https://youtu.be/Z3paAbGTsIE
Primary URL Description: Luis Valdez talks about his experience during the winter picket season with the National Farm Workers Association. Valdez talks about the conflicting demands of farmworkers, who wanted to support the strike yet they had to find ways of earning a living. (1:42) Interview by Marta Valier and José Luis Benavides Editor: Marta Valier Farmworker Movement Collection. Photos by John Kouns. © Tom and Ethel Bradley Center
Access Model: Open
Format: Video
Format: Digital File
Format: Web

César Chávez's 40th Birthday Serenade (Film/TV/Video Broadcast or Recording)
Title: César Chávez's 40th Birthday Serenade
Writer: Marta Valier
Director: Marta Valier
Director: José Luis Benavides
Producer: Tom and Ethel Bradley Center
Abstract: In the early morning of March 31, 1967, César Chávez's 40th birthday, a group of NFWA volunteers and organizers (which included Doug Adair, Marcia Brooks, Joe Otero, Doug Rippey, Marion Moses, Daniel Valdez, Agustín Lira, and Rodney Freeland) played a serenade outside of Chávez house in Delano. Luis Valdez talks about this day while looking at photographs by Emmon Clarke, then photo editor of El Malcriado. (1:49) Interview by Marta Valier and José Luis Benavides Editor: Marta Valier Farmworker Movement Collection. Photos by Emmon Clarke. © Tom and Ethel Bradley Center
Year: 2023
Primary URL: https://youtu.be/xdMYomveN20
Primary URL Description: In the early morning of March 31, 1967, César Chávez's 40th birthday, a group of NFWA volunteers and organizers (which included Doug Adair, Marcia Brooks, Joe Otero, Doug Rippey, Marion Moses, Daniel Valdez, Agustín Lira, and Rodney Freeland) played a serenade outside of Chávez house in Delano. Luis Valdez talks about this day while looking at photographs by Emmon Clarke, then photo editor of El Malcriado. (1:49) Interview by Marta Valier and José Luis Benavides Editor: Marta Valier Farmworker Movement Collection. Photos by Emmon Clarke. © Tom and Ethel Bradley Center
Access Model: Open
Format: Video
Format: Digital File
Format: Web

Filipino American Delano Tour (Film/TV/Video Broadcast or Recording)
Title: Filipino American Delano Tour
Writer: Brandon Lien
Director: Marta Valier
Director: Brandon Lien
Director: José Luis Benavides
Producer: Tom and Ethel Bradley Center
Abstract: Last January, Marta Valier, Brandon Lien, and José Luis Benavides went to Delano for a guided tour of Filipino American Delano. Our guides were Roger Gadiano and Alex Edillor, members of the Filipino American National Historical Society/Delano Chapter. We visited Filipino Hall, Our Lady of Guadalupe Church, Abayani Village, Forty Acres, and the cemetery, Larry Itliong's resting place. (9:15) Video producer and editor: Brandon Lien Music courtesy of Yolanda Barrera Farmworker Movement Collection. Photos by Emmon Clarke. © Tom and Ethel Bradley Center
Year: 2023
Primary URL: https://youtu.be/NvH3H4X1VwU
Primary URL Description: Last January, Marta Valier, Brandon Lien, and José Luis Benavides went to Delano for a guided tour of Filipino American Delano. Our guides were Roger Gadiano and Alex Edillor, members of the Filipino American National Historical Society/Delano Chapter. We visited Filipino Hall, Our Lady of Guadalupe Church, Abayani Village, Forty Acres, and the cemetery, Larry Itliong's resting place. (9:15) Video producer and editor: Brandon Lien Music courtesy of Yolanda Barrera Farmworker Movement Collection. Photos by Emmon Clarke. © Tom and Ethel Bradley Center
Access Model: Open
Format: Video
Format: Digital File
Format: Web

Farmworker Oral History Dramatization Project—the process (Film/TV/Video Broadcast or Recording)
Title: Farmworker Oral History Dramatization Project—the process
Writer: José Luis Benavides
Director: José Luis Benavides
Producer: Tom and Ethel Bradley Center
Abstract: The Bradley Center has been working with a team of talented media and performing arts students and their professors to bring the excitement of oral histories to a younger audience by dramatizing some oral history segments and using photographs from our Farmworker Movement Collection. Theatre Professor Doug Kaback directed a group of acting students and Art Professor Joe Bautista put together a talented group of film students to tape and edit the video pieces. It also helped us that the chair of the Department of Cinema, Television, and Visual Arts, Jared Rappaport, allowed us to use their TV studio to record them. We offer you here a few clips to show you how students are creating an innovative oral history dramatization project that we plan to feature on our website for the Farmworker Movement Collection. This will show you the process and not the final product. We are still working on it. (6:05) Actors in these segments are Eileen Ávalos, Alejandra Guzmán, Ruby Hernández, and Aldeir Vázquez. Other actors: Nicolás Guerrero and Jesús Venegas Vázquez. The video team included: Joe Bernhardt, Brian Boyanov, Nathan McMackin, and Michael Prieto. Image curation by Marta Valier, editing by Josh Mortenson. Professor Doug Kaback served as a film director, and Professors Joe Bautista and Shally Juárez provided technical support. CTVA Television Studio. CSUN, 2023. © Tom and Ethel Bradley Center
Year: 2023
Primary URL: https://youtu.be/hj4DqGi8Z1k
Primary URL Description: The Bradley Center has been working with a team of talented media and performing arts students and their professors to bring the excitement of oral histories to a younger audience by dramatizing some oral history segments and using photographs from our Farmworker Movement Collection. Theatre Professor Doug Kaback directed a group of acting students and Art Professor Joe Bautista put together a talented group of film students to tape and edit the video pieces. It also helped us that the chair of the Department of Cinema, Television, and Visual Arts, Jared Rappaport, allowed us to use their TV studio to record them. We offer you here a few clips to show you how students are creating an innovative oral history dramatization project that we plan to feature on our website for the Farmworker Movement Collection. This will show you the process and not the final product. We are still working on it. (6:05) Actors in these segments are Eileen Ávalos, Alejandra Guzmán, Ruby Hernández, and Aldeir
Access Model: Open
Format: Video
Format: Digital File
Format: Web

Luis Valdez: Aesthetics of El Teatro Campesino (Film/TV/Video Broadcast or Recording)
Title: Luis Valdez: Aesthetics of El Teatro Campesino
Writer: Joe Bernhart
Director: Hunter Hawkins
Director: José Luis Benavides
Producer: Tom and Ethel Bradley Center
Abstract: On March 15, 2023, acclaimed Chicano playwright and filmmaker, Luis Valdez, discussed, with Theatre professor Jorge Huerta, Valdez’s career and his new book, Theatre of the Sphere: The Vibrant Being—an actor’s guide that fuses ancient Mayan and contemporary Western performance aesthetics within an interdisciplinary framework. Carmen Ramos Chandler served as moderator for the event. California State University, Northridge. This is an edited and closed-captioned version of the event. (1:19:07) Film Team: Hunter Hawkins (director), Joseph Bernhardt (lead editor), Will McDonald, Andrew Suárez, Joyfiana Suryakusuma, Brandon Lien (cinematographers). Faculty advisors: Joe Bautista, José Luis Benavides, Doug Kaback. Tom and Ethel Bradley Center: Brandon Lien, Joseph Silva, and Marta Valier. Sponsors: The Diversity & Equity Innovation Grant of the President’s Commission on Diversity & Inclusion; the University Student Union; Graduate Studies Distinguished Visiting Speakers Program; the Tom and Ethel Bradley Center, the Departments of Theatre, Chicana and Chicano Studies, Cinema and Television Arts, and Journalism; the University Library, the Mike Curb College of Arts, Media, and Communication, the National Endowment for the Humanities.
Year: 2023
Primary URL: https://youtu.be/c0i5ToNgETg
Primary URL Description: On March 15, 2023, acclaimed Chicano playwright and filmmaker, Luis Valdez, discussed, with Theatre professor Jorge Huerta, Valdez’s career and his new book, Theatre of the Sphere: The Vibrant Being—an actor’s guide that fuses ancient Mayan and contemporary Western performance aesthetics within an interdisciplinary framework. Carmen Ramos Chandler served as moderator for the event. California State University, Northridge. This is an edited and closed-captioned version of the event. (1:19:07) Film Team: Hunter Hawkins (director), Joseph Bernhardt (lead editor), Will McDonald, Andrew Suárez, Joyfiana Suryakusuma, Brandon Lien (cinematographers). Faculty advisors: Joe Bautista, José Luis Benavides, Doug Kaback. Tom and Ethel Bradley Center: Brandon Lien, Joseph Silva, and Marta Valier. Sponsors: The Diversity & Equity Innovation Grant of the President’s Commission on Diversity & Inclusion; the University Student Union; Graduate Studies Distinguished Visiting Speakers Program; the Tom and
Access Model: Open
Format: Video
Format: Digital File
Format: Web

Hope and Dignity for Farmworkers (Exhibition)
Title: Hope and Dignity for Farmworkers
Curator: Kent Kirkton
Curator: Joseph Silva
Abstract: The exhibition captures the duality of the struggle faced by farmworkers—hope for a better economic future for themselves and their families by creating a strong union, and dignity in their quest for being recognized as human beings and citizens. The exhibition focuses on the early years of the farmworkers’ struggle, marked by the grape strike, the boycott, the first march/pilgrimage from Delano to Sacramento, the early efforts to organize workers in Texas, and César Chávez’s fasting calling for nonviolence and sacrifice.
Year: 2022
Primary URL: https://www.thesoraya.org/visit/artgallery/hope-and-dignity-for-farmworkers/
Primary URL Description: The photo exhibition “Hope and Dignity for Farmworkers” attempts to capture the duality of the struggle faced by farmworkers: hope for a better economic future for themselves and their families by creating a strong union, and dignity in their quest for being recognized as human beings and citizens. A union and a civil rights struggle, as described by César Chávez during his speech of May 1968 in New York—only a month after Dr. Martin Luther King Jr.’s assassination in Memphis, where he supported sanitation workers who marched with signs that said, “I Am a Man.” The exhibition focuses on the early years of the farmworkers’ struggle, marked by the grape strike, the boycott, the first march/pilgrimage from Delano to Sacramento, the early efforts to organize workers in Texas, and César Chávez’s fasting calling for nonviolence and sacrifice. Curators: Dr. Kent Kirkton and Joseph Silva. CSUN Tom and Ethel Bradley Center.

Luis Valdez: Aesthetics of El Teatro Campesino (Public Lecture or Presentation)
Title: Luis Valdez: Aesthetics of El Teatro Campesino
Abstract: Luis Valdez, acclaimed Chicano playwright and filmmaker, discussed his career and his new book, Theatre of the Sphere: The Vibrant Being—an actor’s guide that fuses ancient Mayan and contemporary Western performance aesthetics within an interdisciplinary framework. The book is also an insight into the unique aesthetic process of Teatro Campesino—from shows staged on the backs of flatbed trucks by the participants in the Delano Grape Strike of the 1960s to international hits like the 1979 play Zoot Suit, the first Latino-authored play to appear on Broadway. The event was accompanied by a display of dozens of images by photojournalists John Kouns and Emmon Clarke, as part of the Tom and Ethel Bradley Center’s Farmworker Movement Collection. 400 people attended the event.
Author: Luis Valdez
Author: Jorge Huerta
Date: 03/15/2023
Location: CSUN Campus Theatre
Primary URL: https://library.csun.edu/events/luis-valdez
Primary URL Description: Luis Valdez, acclaimed Chicano playwright, and filmmaker, will discuss, with Theatre professor Jorge Huerta, Valdez’s career and his new book, Theatre of the Sphere: The Vibrant Being—an actor’s guide that fuses ancient Mayan and contemporary Western performance aesthetics within an interdisciplinary framework. The book is also an insight into the unique aesthetic process of Teatro Campesino—from shows staged on the backs of flatbed trucks by the participants in the Delano Grape Strike of the 1960s to international hits like the 1979 play Zoot Suit, the first Latino-authored play to appear on Broadway. Teatro Campesino served as the catalyst for the first Chicano Theatre Festival in Fresno (1970) and as the avant-garde of a young, creative, and politically engaged Chicano theatre that bloomed in California and across the country. Valdez’s now classic films, Zoot Suit (1981) and La Bamba (1987) also helped shape the first wave of Chicanx-Latinx filmmakers that paved the way for others

Oral Histories, Photographs, and Metadata (Article)
Title: Oral Histories, Photographs, and Metadata
Author: Cybele Garcia Kohel
Abstract: First-person experience of doing an internship at the Tom and Ethel Bradley Center learning about bilingual (English or Spanish) oral histories and the creation of bilingual (English and Spanish) metadata for the Farmworker Movement Collection.
Year: 2023
Primary URL: https://scholarworks.sjsu.edu/saasc_archeota/18/
Primary URL Description: Archeota is a platform for SJSU iSchool students to contribute to the archival conversation. It is written BY students, FOR students. It provides substantive content on archival concerns and issues and promotes professional development in the field of archival studies. Archeota upholds the core values of the archival profession. Oral Histories, Photographs, and Metadata: An Internship at the Tom and Ethel Bradley Center By Cybele Garcia Kohel, pp. 18-19
Access Model: Open
Format: Journal
Periodical Title: Archeota
Publisher: San José State University Scholarworks

---